With countless hours of video available on its website, QVC has only seven video segments indexed on search engines Bing, Google and Yahoo. Overstock.com, by contrast, boasts some 56,000 hours of indexed video on Google alone. QVC’s enormous cache of video content – unoptimized and untagged — represents a big missed sales opportunity given that the 100 best companies in Internet Retailer’s Top Retailers Guide report an average of 30 percent of their website traffic is search-engine derived. ReelSEO (The Online Video Marketer’s Guide) Jul. 22, 2010
Lack of SEO-Optimized Video Hampering QVC’s Web Sales
Distribution Channel, Technology, Worldwide Web
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Jul 222010
