A survey of 2,000 men and women commissioned by QVC UK in conjunction with its Beauty Month, found that the peak of perfection for women comes at age 31. “The three ingredients respondents linked most to attractiveness and beauty were confidence -70%, good looks – 67% and being stylish 47%. soFeminine (UK) Jul. 19, 2010
Jul 192010
A Pretty Hip Crowd Hawks their Music on QVC UK
Celebs & Stars, Distribution Channel, DRTV Retailer, Geography, Talent, UK/Europe
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Jul 102010
Remember when Huey Lewis sang, “It’s hip to be square?” Well, that song’s title occurred to me upon learning that Sheryl Crow, Susan Boyle, Whitney Houston and Justin Bieber are all appearing on QVC UK in support of new albums. It’s an eclectic but celebrated group of performers — I don’t even know who Justin Bieber is — but they are all acknowledging the power of DRTV to find (or rekindle) a connection with an audience. And to sell, of course. The Daily Mirror (UK) Jul. 10, 2010
Illustrator Daisy de Villeneuve Creates “Make-Up” Portraits of QVC UK Beauty Poll Winners
Distribution Channel, DRTV Retailer, Geography, UK/Europe
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Jul 062010
Illustrator Daisy de Villeneuve has created portraits of four of the most beautiful women of the 20th century, as chosen by a recent QVC UK poll, using women’s cosmetics, instead of paint or other traditional artist’s medium. No word yet on whether reproductions of the artworks will be available for sale on the network. Source link, however, contains very practical advice on how to outline a composition with eyeliner. Vogue (UK) Jul. 6, 2010
QVC UK Named “Best Shopping Channel” at UK’s Freesat Awards
Distribution Channel, DRTV Retailer, Geography, UK/Europe
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Jul 022010
At panel of expert judges made up of senior broadcasting executives found QVC UK’s programming superior to that of Create & Craft, Ideal World and Pitch TV at the UK’s Freesat Awards. Here is their encomium to the network, “The shopping genre is very important for satellite TV and for Freesat. QVC really stands out, it is positive and very professionally produced. The channel has a very UK-centric focus and has successfully created a whole lifestyle around its programming.” The Freesat Awards, which were recently bestowed at London’s Delfina Galleries, recognize channels and services available on the free-to-air, digital satellite TV service.
DIYWeek.net Jul. 2, 2010
Audrey Hepburn Tops QVC Poll of 20th Century’s Most Beautiful Women
Distribution Channel, DRTV Retailer
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Jul 012010
QVC UK conducted a simple poll of 2,000 people, asking the question, “Who was the most beautiful woman of the 20th century,” to celebrate the kick-off of “Beauty Month” in July. The top spot went to Audrey Hepburn, and the rest of the list is populated by unsurprising and undeniably beautiful women, too. What is insightful is the following quote about fashion and style from London’s Victoria & Albert Museum curator Jenny Lister.
“I think what is interesting about this top 10 is how different all these women are,” she told Sky News Online. Audrey Hepburn and Grace Kelly both seem to be equally enduring in their appeal as style icons, but they represented quite opposing looks – Audey Hepburn was more individual and quirky, while Grace Kelly’s signature style was classic, and elegant. Perhaps they shared a similar taste for simplicity, and were true to their own fashion sense. Grace Kelly said that clothes should enhance the wearer’s personality rather than dominate – maybe that’s the secret.” (Emphasis added.)
That sounds like excellent advice for DRTV network shoppers … and everyone else. The complete Top 10 list appears after the jump. Continue reading »
Shiseido to Retail on QVC UK
Beauty products, Product Categories
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Jun 152010
Beauty house Shiseido will gingerly step out from behind the department store counter and in front of the Klieg lights at QVC UK during a special “Beauty Day” in July and thereafter on a regular schedule. Shiseido Managing Director Carolyn Taylor said, “We decided to put the brand on there because we think people shop differently these days … Bore now, people went into department stores to learn about products but there are different ways of getting to know a beauty house.” The move to TV is meant to complement, not replace, the company’s traditional department store presence. Shiseido, in fact, is investing in an upgraded in-store unit — the first will be in London’s Selfridges — that will include areas to sell and provide client consultations on skincare, make-up and fragrance. Professional Beauty (UK) Jun. 15, 2010
QVC UK Reports Strong 4th Quarter
DRTV Retailer, UK/Europe
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Mar 032010
QVC UK reported a 2.3% year-over-year net sales for 2009 and an even more robust 5.9% increase for the fourth quarter. Full year net sales amounted to £367.9m, compared with £359.7m in 2008. Fourth-quarter net sales in 2009 were £112.2m, compared to £105.9m in the prior-year period. Liverpool Daily Post (UK) Mar. 3, 2010
