So, apparently, does ShopNBC CEO Keith Stewart, who has purchased more than $1 million in common stock on the open market in recent months. Seeking Alpha July 21, 2009
Seeking Alpha Sees Upside in VVTV Stock
In addition to promoting former longtime QVC executive Keith Stewart from COO to CEO (as part of a planned succession), ShopNBC is tapped two other QVC veterans for strategic advice. Randy Ronning has joined the board of directors and Darlene Daggett will consult as a strategic advisor. Details about the many senior-level positions this group held at QVC is available on the source link. The question is: can they repeat that success with the third horse in a three-horse race? ShopNBC Press Release Jan. 27, 2009 Internet Retailer Feb. 2, 2009
In an interview conducted before ShopNBC hired Piper Jaffray to consider a possible sale, the DRTV retailer’s ceo, Keith Stewart, said that broadening the product mix and executing the fundamentals in a complex business were critical its success. He also claimed that any fair-minded look at the company’s books would assure business partners that it had the wherewithal to operate for years to come. MultiChannel News Sept. 21, 2008


