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	<title>Pitch and Ship &#187; Breast Cancer</title>
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		<title>QVC&#8217;s Annual Shoe-a-Thon is a Week Away &#8212; But the Good PR is Here</title>
		<link>http://pitchandship.com/2008/10/09/qvcs-annual-shoe-a-thon-is-a-week-away-but-the-good-pr-is-here/</link>
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		<pubDate>Thu, 09 Oct 2008 16:57:33 +0000</pubDate>
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				<category><![CDATA[DRTV Retailer]]></category>
		<category><![CDATA[Shoes]]></category>
		<category><![CDATA[Breast Cancer]]></category>
		<category><![CDATA[FFANY]]></category>
		<category><![CDATA[QVC]]></category>

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		<description><![CDATA[QVC&#8217;s annual breast-cancer fundraiser, sponsored by the Fashion Footwear Association of New York, starts next Wednesday, but the company is already benefitting from the free media exposure.  You know the drill: thousands of pairs of shoes, half the retail price, big designers and more than $28 million donated to breast cancer research over the past <a href='http://pitchandship.com/2008/10/09/qvcs-annual-shoe-a-thon-is-a-week-away-but-the-good-pr-is-here/'>[...]</a>]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" src="http://www.courant.com/media/photo/2008-10/42807134.jpg" alt="" width="162" height="212" /><a href="http://www.qvc.com" target="_blank">QVC&#8217;s</a> annual breast-cancer fundraiser, sponsored by the <a href="http://www.ffany.org" target="_blank">Fashion Footwear Association of New York</a>, starts next Wednesday, but the company is already benefitting from the free media exposure.  You know the drill: thousands of pairs of shoes, half the retail price, big designers and more than $28 million donated to breast cancer research over the past 14 years.  Hats off!  Here are a couple of clippings.  <a href="http://www.courant.com/features/style/hc-savvy1009.artoct09,0,4784350.story" target="_blank">Hartford Courant (CT)</a>  Oct. 9, 2008  <a href="http://www.macon.com/237/story/485188.html" target="_blank">Macon Telegraph (GA)</a>  Oct. 7, 2008</p>
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