On Tuesday mid-morning, HSN elaborated on the information contained in the Variety story about the Eat Pray Love movie tie-in by releasing a partial list of vendors and brands whose products will be offered for sale during the three-day event.  They are: Naeem Khan, Robin by Me & Ro, Rebecca Moses, Padma Lakshmi, Lancome, RK by Ranjana Khan, Hutton Wilkinson, Carlton Varney, Sony Electronics, Nicky Butler, V by Eva, Tagliamonte, Sajen Silver, Dalia, Clever Carriage, Casa di Francesca and Sarita Handa.

The HSN release also features this comment from HSN CEO Mindy Grossman, “Eat Pray Love is an event motion picture for women, and we are very excited to partner with Sony Pictures in an alliance that allows us to support the film while also providing immersive content and product experiences for our core female consumer … Our customers will be able to experience the journey of traveling through Italy, India and Bali as we bring Eat Pray Love to life through stories, engaging personalities and unique products that complement the themes expressed in the movie. We have no doubt our customers will love Eat Pray Love!”  HSN Inc. Press Release Jul. 6, 2010

 

Next month, Perfect Formula will premiere a summer nail polish line on QVC that changes color depending on one’s mood — or, more scientifically, one’s body temperature.  About her coming star turn, pitchwoman and Perfect Formula founder Shari Gottesman says, “I was in the right place at the right time! QVC needed a new nail lady, and someone recommended me!”  Whether color-changing nail polish is the right product is a question that will begin to be answered soon enough.  AOL Living Stylelist May 14, 2010

 

Israeli-born textile designer Liora Manné will launch a new line of novelty floor coverings — for poolside, the bathroom, etc. — 0n HSN, May 17th, at 9 a.m. and 2 p.m. ET.  Home Textiles Today May 12, 2010

 

The New Jersey-based maker of anti-vibration pads for washing machines and dryers announced that its premiere has been scheduled for 12 AM (ET), Wednesday, May 12th.  B Green Innovations, Inc., Press Release May 10, 2010

 

Makeup Artistry Stores, Inc., today announced the return of its Pari Beauty cosmetics and skin care products to ShopNBC during the network’s Beauty Discovery Week.  In the same press release, the company touts plans to award six $1,000 scholarships to qualified makeup artist students.  Makeup Artistry Stores, Inc., Press Release Apr. 23, 2010

 

Sure, she will make an appearance on the network this evening selling her Linda Dano Home Collection.  But the big news for Ms. Dano is a July 25th QVC Holiday Show, which is something akin to a newspaper reporter getting a byline on the front page, above the fold.  Congratulations and Merry Christmas in July, Ms. Dano.  The New York Post Apr 23, 2010

 

B GREEN Innovations , a Matawan, New Jersey-based corporation, has announced that its VibeAway® pads — which reduce the noise, vibration and even “walking” of major appliances, such as washing machines — will be sold on QVC.  The company’s press release suggests that VibeAway is an “environmentally responsible acoustical product.”  I never knew I needed such a thing, but I definitely don’t wany any part of “walking” washers and dryers.  B Green Innovations Press Release Apr. 13, 2010

 

In a great example of a brand’s appealing to both high- and middle-brow tastes, Sally Hershberger, who will return to HSN in June, earned a positive shout-out from Vanity Fair Beauty Blogger SunHee Grinnell.  Her exact words, “Sally rocked on HSN— catch her if you can!”  So here is  a question:  If those in the outer orbit of the Condé Nast universe like Ms. Grinnell can so cavalierly laud an HSN pitchwomen (albeit one with NYC salon bona fides), can it be long before we see Anna Wintour hawking a Vogue collection on one of the DRTV networks?  That would be a sight.  Vanity Fair Apr. 13, 2010

 

Robyne Robinson (from Fox TV 9 website)

Fox TV 9 news anchor Robyne Robinson is reportedly in talks with ShopNBC to bring her jewelry line to the network.  What began as a hobby making pieces for friends has gathered momentum.  The anchor/designer has found a fan in pop star Beyonce, and has just returned from a trunk show in Los Angeles.  Next on her agenda is a buying trip to Greece and Egypt.  St. Paul Pioneer Press Apr. 13, 2010

 

Dr. Audrey Kunin

DERMAdoctor founder Dr. Audrey Kunin, a board-certified dermatologist, has hit the DRTV big-time — her own hour-long QVC segment at 7 p.m. ET on April 14.  Kunin has previously appeared on the network as part of multiproduct segments.  Kansas City Business Journal Apr. 8, 2010

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