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Great Recession Not Slowing Down Shoe Sales

November 6th, 2009 | Comments Off | Posted in Research, Trends, Forecasts, Shoes
Boots at Macys on 34th Street in NYC

Boots at Macy's on 34th Street in NYC

“The Girls” may not be steppin’ out for sixteen-dollar Cosmos quite so often nowadays, but that doesn’t mean that they’re doing without new shoes.  Heavens no!  Among the reasons cited by retailers is that shoppers consider shoes a necessity, instead of an indulgence, and that “…the cost-per-wear of a pair of shoes is far lower than that of a dress or suit.”  The New York Times Nov. 5, 2009

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QVC’s Annual Shoe-a-Thon is a Week Away — But the Good PR is Here

October 9th, 2008 | Comments Off | Posted in DRTV Retailer, Shoes

QVC’s annual breast-cancer fundraiser, sponsored by the Fashion Footwear Association of New York, starts next Wednesday, but the company is already benefitting from the free media exposure.  You know the drill: thousands of pairs of shoes, half the retail price, big designers and more than $28 million donated to breast cancer research over the past 14 years.  Hats off!  Here are a couple of clippings.  Hartford Courant (CT)  Oct. 9, 2008  Macon Telegraph (GA)  Oct. 7, 2008

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