Pitch and Ship » Footwear

Footwear News Names HSN “Retailer of the Year”

Walter Verfenstein — Tue, 29 Nov 2011 17:00:21 +0000

HSN CEO and Self-Avowed "Shoe Lover" Mindy Grossman

HSN has piled up one successful quarter after another over the past year and shoes have been a growing part of that success. In 2011, the retailer introduced its first 18- and 24-hour shoe sales and also collaborated with Paramount Pictures to present a footwear-focused shopping event inspired by the remake of the movie Footloose. Interestingly, as much as 70 percent of HSN’s footwear offerings are proprietary, according to John Bosco, HSN’s SVP of apparel, accessories and jewelry.
As part of its outreach to the fashion community in recent years under the direction of CEO Mindy Grossman, HSN has partnered on footwear lines with big names, including Steve Madden, Stuart Weitzman, Vince Camuto and Mariah Carey. “We are really maniacal about bringing our consumers products that have great personalities and stories behind them,” Grossman said. Presumably for all of these reasons, Footwear News honored HSN with its “Retailer of the Year Award” in 2011. Footwear News Nov. 28, 2011

Reba McEntire to Appear at “Shoes on Sale” Benefit in NYC Wednesday Night

admin — Mon, 13 Oct 2008 14:55:25 +0000

Reba McEntire, the face of this year’s Shoes on Sale ad campaign, will appear Wednesday evening at the Shoes on Sale benefit gala, which will be held at the Waldorf-Astoria hotel in New York City. Opera singer Ruth Ann Swenson is scheduled to perform. The Shoes on Sale fundraising event, sponsored by the Fashion Footwear Association of New York, QVC and numerous footwear makers, is celebrating its 15th anniversary this year and expects to surpass a cumulative total of $30 million donated to breast cancer research since its start. Footwear News Oct. 13, 2008

Reba McEntire to Promote QVC’s “FFANY Shoes on Sale” Event

admin — Thu, 18 Sep 2008 19:20:44 +0000

The country music star will appear in print and television public service announcements supporting the 15th annual QVC Presents “FFANY Shoes on Sale” breast cancer fundraising event, which will be broadcast live on QVC Wednesday, October 15, 2008 from 7 PM – 10 PM (ET). the fashion fete once again brings together one of the largest multimedia retailers in the world, QVC, and the Fashion Footwear Association of New York (FFANY(R)), who together have donated over $28 million to the cause. Now in its 15th year, three-hour broadcast will feature shoes at half the manufacturer’s suggested retail price — including several pairs from a new fashion footwear line that McEntire has formed in partership Brown Shoeline. Net proceeds will benefit leading breast cancer research and education institutions. The event, which is put on by QVC and the Fashion Footwear Association of New York (FFANY), has contributed more than $28 million to Breast cancer-related causes during its decade-and-a-half history. QVC Press Release on MarketWatch Sept. 16, 2008