JTV to Sell Jewelry Inspired by “Diana: A Celebration” Traveling Exhibition

Jewelry Television® (JTV) yesterday announced a new partnership with Diana: A Celebration, the traveling exhibition showcasing the life and good works of Diana, Princess of Wales.  The retailer will present Diana-inspired jewelry segments featuring colored gemstones and pearls through mid-June.  Bill Kouns, Chief Merchandising Officer for JTV, said “We saw this partnership to help promote Diana: A Celebration as a natural opportunity to acknowledge Princess Diana’s influence on the modern jewelry industry.”  As part of the partnership, JTV will also conduct a Royal Tiara Sweepstakes, distributing some $38,000 in prizes.  JTV Press Release Apr. 22, 2010