2009 January » Pitch and Ship

ShopNBC Sheds Staff in Cost-Cutting Move

DRTV Retailer Comments Off

Jan 072009

ShopNBC today announced that an 11% workforce reduction would be part of an organizational re-structuring intended to reduce its cost structure and achieve the long-unrealized goal of profitable growth. With these most recent cuts — sixty positions, mostly in Eden Prairie, MN — the retailer has reduced its workforce by 27% since fiscal 2007. A suspension of the company’s match to employee 401(k) retirement accounts was among the other measures highlighted in the press release. ShopNBC Press Release on MS-NBC Minneapolis St. Paul Business Journal Minneapolis Star-Tribune Jan. 7, 2008

QVC to Pitch Obama SKUs at Inauguration Remote

Collectibles, USA Comments Off

Jan 072009

On the evening of January 20th, QVC host Leah Williams will conduct the sales proceedings from the Creative Coalition’s Inaugural Ball, dressed in an inaugural gown. Perhaps taking the business selling collectibles and other trinkets too seriously, QVC’s vice president of multichannel programming, Doug Rose, said, “Frankly, if we were not at the inauguration, we would feel like we were not doing our job.” Presumably, his counterparts at HSN and ShopNBC feel differently. They’re still looking to cash in on Obama-mania, but they will do it from their home studios. Associated Press Jan 6, 2000